Resource Center
Get ideas and inspiration. Read strategies employed by innovative companies that have nailed the art and science of targeted engagement with their site visitors.
Lane Bryant Taps Metrical to Power Contextual, Margin-Aware Personalization Across Its Digital Experience
Using Metrical’s array of AI-driven solutions, Fossil’s Canadian subsidiary significantly increased sales volume, including a 14% increase in revenue per site visit.
New York & Company Partners with Metrical to Elevate Online Shopping Experience Through AI-Powered Personalization
Hot Topic Partners With Metrical to Power Online Sales With AI
Brooks Brothers’ Tailored Discounts Unlock 40x ROI in One Month
With a legacy steeped in high-quality menswear, Brooks Brothers has long mastered the art of blending sophistication with casual elegance. But as they say, even classics require a refresh to keep pace in the fast-moving retail landscape.
The What’s Working in Ecommerce podcast
Metrical’s Zabe Agha and Rameet Kohli speak with Eagan Heath on the What’s Working in Ecommerce podcast to discuss AI magic in ecommerce and how to skyrocket your customer satisfaction.
Fossil US Uses Metrical’s AI to Boost Sales and Effectively Manage Inventory
Fossil has been a leader in the fashion industry since 1984, creating timeless timepieces that resonate with style enthusiasts worldwide. Fossil US wanted to find innovative ways to engage customers to increase sales while maintaining the brand’s premium value.
The Ecommerce Edge Podcast
Targeting Ecommerce Customers with the perfect message, at the perfect time, so they convert!
The Business Storytelling Show: Using AI to drive e-commerce conversions
Join Zabe Agha, Metrical CEO, and Christoph Trappe discuss ways to increase conversion– and incremental revenue– with AI.
Fossil Partners with AI E-Commerce Company Metrical to Boost Revenue and Maintain Margins
Watch Station Partners with Metrical to Boost Their eCommerce Revenue Goals
Watch Station, the premier outlet for discounted watches and jewelry, has seen a marked 18% increase in incremental revenue since partnering with Metrical.
Watch Station Counters Cart Abandonment with Targeted Offers
Since its inception, Watch Station has been at the forefront of classic design with modern technology. Operating in the discount operating in the discount retail space, Watch Station faced a challenge: converting visitors while maintaining the brand’s value.
Fossil Uses Metrical’s AI to Maintain Margins & Status as Full-Price Brand
Since 1984, Fossil Group, Inc., (“Fossil”) has been creating classic timepieces that the fashion world sets its clock by. Over the decades, the brand has found a loyal base of customers looking for watches that were both effortless and affordable. Fossil is carrying on this timeless tradition in both the US and Canada.
Top three takeaways from The Lead Summit 2024
On July 10-11, 2024, The Lead Summit took place in New York City. Metrical was honored to attend and gave a talk in partnership with one of our favorite customers, Matt Austin, VP Global Ecommerce, Fossil Inc.
How real-time AI is transforming eCommerce
AI is transforming the retail industry, helping online businesses connect with customers in powerful new ways. The right AI tools can turn a browsing session into a sale, improve customer retention, and optimize marketing efficiencies — all while respecting user privacy.
Digital Experience Executive Karl Walsh Joins Metrical’s Advisory Board
Metrical announces the addition of Karl Walsh to its Advisory Board. A seasoned digital executive, Walsh brings a vast array of experience, having previously served as an advisor to boards and CEOs on strategic alternatives in today’s digital retail landscape.
JCPenney Sees 32% Improvement in Conversion Rate with Predictive AI and Targeted Offers
Facing the fast-paced digital shopping era, JCPenney teamed up with Metrical to harness the power of predictive AI, leading to a significant uptick in online engagement, reduced cart abandonment, and a notable increase in conversion rates.
Boost Your Conversion Rate With AI
Chasing lost shoppers costs you money and annoys customers. It’s better to engage them when you already have their attention.
Smart Targeting & Real-Time Engagement: A MarTech Matrix Podcast featuring Metrical
Metrical’s Zabe Agha and Rameet Kohli had a conversation with Sean Simon on The MarTech Matrix Podcast.
Brooks Brothers Partners with Metrical to Drive Ecommerce Growth
Brooks Brothers, America’s longest-established apparel brand, today announced a partnership with Metrical to drive e-commerce growth.
It’s All About Understanding Intent
The retail market today is a marathon. The key to winning is endurance. However, once the holidays roll around, the retail market kicks into a full-on sprint.
Metrical’s AI Model: Delivering an Individualized, Private Ecommerce Experience
After years of tracking consumer behavior using surveys, Metrical knows that more than anything, people want a hassle-free and individualized ecommerce experience.
Reduce Inventory While Increasing Profits
What’s worse, having too much or too little? When talking about inventory, retailers have a whole other perspective.
Putting the Cart Before the Sale
The average human attention span is 8 seconds. This is why successful retailers today are investing in ways that will keep their customers engaged.
Keep More. Lose Less.
Metrical’s Behavioral Customer Engagement Platform uses Artificial Intelligence (AI) to predict when shoppers are likely to bounce or abandon their purchase.
Retailers’ Excess Inventory Slashed with Metrical’s AI
Metrical provides retailers a simple way to reduce excess inventory at a fraction of the price of performance marketing.
DICK’S Sporting Goods Partners with Metrical to Improve Conversion and Personalize the Shopping Experience with AI
DICK’S Sporting Goods has signed a partnership with Metrical after using Metrical’s predictive AI to reduce cart abandonment, achieving revenue gains.
JCPenney Details Improved E-Commerce Results Exceeded ROI Goals With Metrical Partnership
Improved Paid Search Conversions and Customer Experience have delivered bottom line results.
AI Powered Ecommerce Gives Retailers a Profit Boost
AI powered ecommerce can increase profits because it gives customers the best experience.
Amazon Rex
Amazon won the war for the next big generation of buyers, the Millennials.
Amazon’s War for Online Shoppers
Some companies have a way of injecting themselves so fluidly into our lives that we no longer think of them as a company.
A Simple and Easy Way to Calculate Cart Abandonment
In today's world, data rules all. The better you leverage it, the better you can position yourself to succeed.
Takeaways from ShopTalk 2018
Last week our Metrical Team attended ShopTalk 2018 in Las Vegas and were blown away by the number of companies participating.
Stop Giving Away Money
Current Exit Intent technology can provide a useful tool for engaging potential customers, however, the shotgun approach lacks targeted intelligence.
Changing the Discount Mindset
As consumer confidence continues to rise, brands find themselves stuck trying to find a way out of the promotional holes they’ve dug.
How Cart Abandonment Affects Revenue
In this post, we’ll cover the impact cart abandonment has on your top-line revenue.