Real-time 1:1 Engagement
Predict and Prevent Bounce and Cart Abandonment
Metrical’s AI-driven platform boosts ecommerce sales by offering precise 1:1 engagement, dynamic content to reduce abandonment, and strong privacy to enhance customer loyalty.
Behavioral Segmentation with AI
Metrical uses over 3.7 trillion ecommerce data points and AI-powered segmentation to provide precise 1:1 targeting, and offer instant insights into customer behaviors, preferences, and purchase intent via clickstream data.
The platform allows your team to deliver personalized messaging only to customers who need a nudge to reduce discounting and preserve margins.
Types of Customers
Dynamic Content to Reduce Bounce
Online shoppers fall into three categories: will not buy, on the fence, and likely to complete a purchase. Metrical’s AI-powered segmentation and 1:1 engagement allows brands to move away from site-wide promotions and target only shoppers who need an extra nudge.
Engagements are strategically placed throughout the shopping journey without being disruptive to the shopper.
Maintain Customer Privacy and Loyalty
Ensure privacy and compliance by not collecting Personally Identifiable Information (PII).
A more personalized shopping experience improves customer loyalty and customer lifetime value.